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Showing posts from October, 2017

Media Language Essay

Horror films use established signs and codes in their conventions to signify a deeper meaning. For example written codes such as the masthead would connote the genre of the movie or product. In my horror trailer the weapons and stock characters, which are both parts of the mise-en-scene that comes under symbolic codes. Theorist Roland Barthes makes a distinction between Denotatin and Connotation, which allow people to introduce the content and then also go into detail. Symbolic codes help with the subtext of the trailer. As they are a form of NVC. for example in Insidious: The Last Key, the antagonists finger tips are keys, this is also used as a weapon. The use of the keys signifies secrecy or confinement. In our A2 media trailer the antagonist weapon, which are claws, have anphallic symbolism. This connotes the masculine power men have, also showing that men are the dominating sex. Technical codes such as the camera work allow the viewers to have a visual understanding of the tra

Audience Essay

The aim of our project was to create a horror teaser trailer. The name of our trailer is ‘Shinigami’, which is about teenagers who trespass on someone else’s property and they are then chased by the antagonist. Our trailer explores the themes Good vs Evil and team punishment. Our target audience are teenagers and young adults between the ages 16-24. We chose this age as they attend the cinemas the most and they are the main horror fans. There are a selection of reasons, as to why the audience would watch horror movies. This may be due to the thrill and excitement that they received, to divert their attention away from the real world, and to express their emotions. The two different types of audience theorists are the Mass Audience  theorist, who believe that everyone reacts to the media in the same way. And the Active Audience who argue that media texts are polysemic and everyone can interpret media text in different ways. The Hypodermic model supports the Mass Audience theorist, as

Representation Theory Essay

A Horror Film is normally a representation of the society. Theorist such as Sarah Dobbs, Laura Mulvey and Charles Derry, tell us about the representation of the different aspects in horror films that is a representation or reflection of the society,during the time period the film was made. Laura Mulvey came up with theory of the Male Gaze. She speaks about the representation of women in film. She found that the cinema was mainly dominated by, Men and women were controlled by "The Male Gaze".The trailer my group and I created is called "Never Sleep again". I would say the concept of The Male Gaze is sometimes shown through the trailer, as the protagonist in my trailer is a female, who is tied up, in this case she is inferior, it is shown through the use of camera work. As there is a high angle shot, which minimizes her, connoting that she is weak and powerless. However recently the media have began objectifying men, which is know as 'The Female Gaze'. Conno